PopJam is a social platform that is built from the ground up to be safe, appropriate and fully anonymous for kids. It’s a safe, moderated community for kids to engage with their favourite content and brands, designed specifically for the safety and data privacy requirements (COPPA, GDPR-K) of the under-13 audience. Because it is aimed at an audience of 7-12 year olds, we take both privacy and compliance extremely seriously.
A critical concern for any platform is the product analytics you use to measure and learn. This is never a trivial thing to get right. Deciding what to measure, and how, requires careful thought, but at least you have a massive array of products and solutions to choose from, often with fully-featured SDKs to make implementation quicker and easier. Read More
Click here to listen! In episode 12 of #KidTech, Mind Candy’s CEO Ian Chambers sat down with Dylan Collins in London to discuss Mind Candy’s journey after Moshi Monsters. On his 3rd anniversary as CEO of Mind Candy, Ian chats about about in-app versus physical purchasing experiences for… Read More
Click here to listen! Demian Falestchi, CEO and Co-Founder of Kids Corp, Latin America’s leading kids advertising platform, recently sat down with Dylan in New York. Demian talks about the LatAm digital kids ecosystem, how TV decline there compares to other regions, tackling the issues around YouTube, and… Read More
Data is a currency. Before May 2018, users — who provide or create this data in the first place — were secondary to this economy. The Data Protection Act gave the public recourse, but very little transparency, and there was little understanding of the value of the data they were giving away daily.
GDPR has put power in the hands of the users, and many companies have yet to understand that they need to explain exactly what their users are getting, at what costs, and why they should trust them, before they hand over their valuable data. Read More
Animated stickers are often even more popular than standard sticker packs. PopJammers love sticking them on everything! These are created, as a paid service, by our content team. If you have received this guide, you are considering creating your own animated sticker pack. This document provides direction on design work… Read More
Partners have the option of featuring a digital sticker pack on PopJam. PopJammers can choose to download the digital stickers and are able to place them in the posts they create. They can use them on photos, in comments or to create unique art. These are created, as a… Read More
Polls, Swipe Quizzes, Personality Quizzes and Trivia Quizzes are a fantastic way to interact with your followers and get everybody on PopJam talking about you. These are created, as a paid service, by our content team. If you have received this guide, you are considering running a quiz or poll. Read More
Three adult platforms (YouTube, TikTok and Fortnite) continue to influence 2019's kids trends. Read More
Click here to listen! Hosted in the Radio Waves building in New York – the original home of Nikola Tesla – Dylan sits down with Dona Fraser, Director of CARU, the children’s arm of the advertising industry’s self-regulatory group. An experienced data privacy and entertainment lawyer, Dona… Read More
Working at SuperAwesome often means working with super talented people based thousands of miles away from you (we have offices in London, NYC, Chicago and LA, as well as joint ventures in Singapore, Australia and LatAm). We try to remove location bias in all that we do, but it’s not always easy, especially in the context of meetings and brainstorms. Read More