Today, we're extremely pleased to announce our partnership with WPP to advance the standards of privacy for children in the global digital ecosystem. Responding to ongoing shifts in children’s online consumption patterns, WPP is the first company among its peers to set a benchmark for the highest standards in digital privacy and safety for kids. Read More
In Episode Five of #Kidtech, we were joined by Tami Bhaumik, VP Marketing and Digital Civility at Roblox, the rapidly growing games platform for kids and teens. Read More
In Episode 4 of #Kidtech, Emmet O’Neill, CEO of Touchpress, a well-known app developer and publisher in the kids space (most recently with LEGO DUPLO World), joined us via Zoom to talk about the kids app ecosystem and how Covid-19 is driving compelling numbers and trends. Read More
Reacting to Covid-19, Trolls: World Tour (TWT) is the first major theatrical release to go direct-to-digital. It’s a radical shift in strategy to reach kids and family.
Is this a Covid-19 once-off or a trend that will massively disrupt the kids’ movie landscape? Read More
In Episode Three of #Kidtech Season Two, we were joined by Banjo Robinson’s CEO and founder, Kate Boyle. Banjo Robinson is an awesome letter-subscription service featuring a magical cat who travels around the world, sending letters to children from different locations – AKA your child’s magical penpal. Read More
Around the world, stay-at-home orders have led to a dramatic increase in kids consuming digital content, everything from casual games to esports to educational apps to social video. Read More
“I think that we're all going to come out of this situation with kids much, much more connected than before… But it's going to bring with it a greater sense of responsibility in making sure the internet is a safe place for children.”
In Episode Two of #Kidtech Season Two, we were joined by Mark Read, CEO of WPP, the world’s largest advertising and communications company. You can listen on Spotify, iTunes or Soundcloud but the interview transcript is below, for those who prefer to read rather than listen: Read More
In Episode Two of #Kidtech Season Two, we were joined by Mark Read, CEO of WPP, the world’s largest advertising and communications company. Read More
Covid-19 lockdown has changed life for families and industries across the board, but one of the most marked changes is in the amount of time now spent in digital environments. With real-life opportunities for play and education now heavily restricted, new pressures are being placed upon families to find ways to educate and entertain young children. Read More
Everything has changed - what should you do now? Read More