Mattel’s CTO Sven Gerjets joined our CEO Dylan Collins onstage at Collision Conference in New Orleans for a comprehensive discussion on the future of tech and toys in the kids market.
Speaking with Leah Hunter of Fast Company, they cover the necessity for creating responsible digital experiences for kids, what a zero-data internet looks like in practice, and how ensuring that products are private by design can ensure that kids grow up in a safe environment.
Watch them in action here:
https://www.facebook.com/collisionconf/videos/vl.820693388122387/795798543957889/?type=1
Mattel is just one of many major kids brands using SuperAwesome technology to enable safe digital engagement with their global under-13 audience.
Get in contact with us here to find out more about our zero-data tools.